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    The New Media Driver's License, 2nd Edition

    Richard T. Cole, Ph.D. and Derek Mehraban

    256 pages | 6 x 9 | Paperback

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  • The Social Current

    Monitoring and Analyzing Conversations in Social Media

    Allie Siarto and Richard T. Cole

    184 pages | 6 x 9 | Paperback

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  • The IMC Handbook, 2nd Edition

    Readings and Cases in Integrated Marketing Communications

    J. Steven Kelly and Susan K. Jones

    508 pages | 6 x 9 | Paperback

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  • Reliability Rules

    The Ground-Breaking Manual for Using Promises Management to Keep Customers, Build Your Brand, and Grow Your Business

    Reg F. Price and Don E.Schultz

    248 pages | 6 x 9 | Hardcover

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